Invested in creating more

More opportunity. More possibility. More impact.

Powering possibility

At abrdn we believe in the power of investing to create more. More choice and more performance possibility for our clients. And more positive impact for society and our planet.

That’s why we use our worldwide investment expertise and resources to seek out the best investment opportunities globally. And ensure that many of the assets we hold can deliver real social and environmental benefits.

Thinking ahead

The future is never certain. We look to help clients navigate whatever’s ahead – and transform a world of constant change into a universe of investment potential.

Through multi-layered research, insights and analysis we assess the future of markets, industries and companies – and identify change.

This helps us determine where to invest – and how and where we need to innovate to better serve our clients.

Connecting perspectives

Today, there is no single source of the truth. So we embrace diversity of investment thought, experience, skills and technology to strive for the best investment ideas – and the best client outcomes.

As global teams we pool our collective insights, while breaking down internal boundaries between regions, asset classes and specialisms to leverage deep local insight and create deep connectivity to deliver the solutions and support to help every client achieve more every day.

Our capabilities

Active Equities

Active equity investing can deliver real benefits for investors, the environment and society. We look to uncover the best investment opportunities through intensive, first-hand research and a disciplined process.

Alternatives

A valuable source of potential returns, portfolio diversification and managing downside risk.

Fixed Income

Today's fixed income markets offer a wealth of ways to meet investors' needs for income, capital preservation and risk diversification. From developed to emerging markets, sovereign bonds to high-yield debt.

Insurance Companies

We help insurers optimise their investment portfolio to achieve their aset yield, capital efficiency, and responsible investment objectives.

Multi-Asset

Blending a broad range of asset classes to target your risk-reward requirements.

Private Markets

Increasingly valued by investors for diversifying portfolios and enhancing long-term returns.

Quantitative investments

Traditional equity and fixed-income indexation strategies across global, regional and local markets.

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Our capabilities